FOR ALL ARTISTS
LOOKING TO SELL ART ONLINE IN 2025
The value bomb Webinar that blows artists' minds
"The Marketing Strategies Behind a $25M/Year Online Art Business"
BONUS: We'll reveal the top 5 reasons why most artists struggle to make their art business profitable (PLUS: How to craft an art marketing plan that can take your art biz to 6-figures and beyond using an AI prompt in 15 minutes)
Our Trusted Allies: Dream-Makers Who Recognise Us as Craft Wizards
From Leading Artists to Art Startups Worldwide
Here's what you'll learn:
✅ The top 5 reasons why most artists struggle to make their art business profitable (PLUS: How to craft an art marketing plan that can take your art business to 6-figures and beyond using an AI prompt in 15 minutes)
✅ The Strategy Behind a $25M/Year Online Art Business
✅ How To Find Art Collectors Who Actually Want To Buy Your Art, not just follow your IG
✅ Top 3 Tips To Building An Iconic Artist Brand (So You Can Build Social Proof And Emotional Resonance with your art collectors)
✅ How To Price Your art At 10x Your Current Price Using Secret Sauce from Harvard Business School
✅ The Foolproof Website Formula That We’ve Spent $1.54M testing allowing any artist to streamline their online sales and run their art business on autopilot
✅ The System We’ve Used To Help Artists & Art Galleries To Sell Their $5000+/each Artwork Online to Total Strangers (and Shipping Them All Over the World)
✅ What NEVER to do with your social media (it’s costing you those sales)
✅ And much, much more!
Sneak Peak
Limited Time Bonuses
Bonus #1 - Art Business Website Alchemy: Optimise, Convert, Sell (Worth $195)
🔗 The 10 most common website roadblocks that stop collectors from buying—and how to remove them instantly (Worth $49)
📊 26 High-Converting Art Business Websites to Analyse & Adapt (Worth $39)
🛍 64 Proven Website Fixes to Instantly Boost Sales & Conversions (Worth $49)
💳 The Checkout Confidence Boost: How to eliminate hesitation and make buyers feel secure purchasing art directly from your site (Worth $29)
👁 Make Your Art Impossible to Ignore: The visual hierarchy formula that guides buyers’ eyes straight to the “Purchase” button (Worth $29)
Bonus #2 - The Artist’s Guide to Facebook & Instagram Ads (Worth $362)
📢 The #1 Reason Why Posting on Instagram Alone Doesn’t Sell Art—And How Digital Marketing Bridges the Gap (Worth $39)
🚀 How Facebook and Instagram Ads Outperform Other Platforms for Art Sales—Backed by Data and Case Studies (Worth $49)
🎯 The Proven Formula for Reaching High-Net-Worth Collectors, Interior Designers, and Serious Art Buyers Through Paid Ads (Worth $49)
🔍 How to Use Interest-Based Targeting to Find Collectors Who Already Follow Christie’s, Sotheby’s, and Art Basel (Worth $39)
🔁 Retargeting 101: The Secret Ad Sequences That Keep Collectors Engaged and Bring Them Back to Buy (Worth $49)
💰 Paid vs. Organic: Why Waiting for Organic Reach Can Kill Your Sales—And How Ads Drive Faster Results (Worth $39)
📊 The Digital Art Marketing Funnel: How to Guide Potential Collectors from Awareness to Purchase Using Paid Media (Worth $49)
🤖 AI-Powered Targeting: How Facebook’s Machine Learning Automatically Finds Buyers Most Likely to Purchase Your Art (Worth $49)
Bonus #3 - 50 FUN Art Marketing Exercises Ebook (Worth $184)
What Artists Say About Us
Can you relate to this?
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"I have a website but it doesn't convert to sales"
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"I’m questioning how to sell art online, and if art even sells online at all!"
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"I have sold a few pieces here and there, but nothing substantial and certainly nothing consistent"
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"I’m on Etsy and making a few sales, but nothing significant enough to base a career on"
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"I have built an Instagram following, but most of my following come from other artists, not art collectors"
These are things we hear from artists & art galleries we work with all the time.
About Us
Hi, I’m Ginny Wan
I did, too. Just like you, I truly wanted to build a successful online business and not work a soul sucking 9-7 job. But, honestly, it was a struggle until I finally learned how to sell products online through multiple trials and errors and spending millions in advertising spend for brands while working 9-7 at an ad agency.
I'm not an artist, but I'm a digital marketer and London Business School alum who's danced between the worlds of fine art and digital marketing. From experiences at Christie’s auction house and Louvre Museum to directing $5M ad campaigns for tech and luxury brands like Ferrari, I created Surreal Digital to turn art into revenue—$1.54M and counting (and quit my 9-7 job in the meantime). I'm a guest lecturer at Sotheby's Institute of Art and University College London on digital marketing in the art world.